Soccer Moms

In my last post, I shared a montage video containing 10 of the most sexist commercials of the 1950's and 60's. In the video, women were portrayed to be very beautiful mothers who were always cleaning, taking care of the children, cooking, etc. On the other hand, men were seen to be more inferior as they were able to go and get a job. In comparison to the men, women were seen to be too emotional and not as intelligent to be in the work field. 

This time, however, I chose a more recent commercial illustrating one of the most common stereotypes of mothers: soccer moms. Soccer moms are notorious for driving mini vans, caring for the childrens' needs, watching them at practice and games, and occasionally showing their emotional side and fighting with other mothers over their children. Do you think this Cheetos commerical emphasizes these stereotypes?

Vintage vs. Today

After searching around the internet, I came across a montage video of 10 different commercials from the 1950's. All these advertisements portrayed such typical sexist stereotypes of males and females. To be honest, I was disgusted watching this video to see how worthless people can be seen through another's perspective. Although today America's commercials may not be as sexist, have our views really changed? 

And the Gold Medal Goes to the Men

Picture this! You have been training all your life in swimming to qualify for the 2012 London Olympics. All your hard work, time, and effort finally pays off when you win gold in your best event, the 200 meter butterfly. Your gold medal, however, does not seem as important to the rest of the world as it does to you. 

The women athletes really flaunted their talents this year in the 2012 London Olympics. Many of the women left viewers shocked with such outstanding performances and races, crushing world records right and left. They, however, did not receive the credit they deserved like the men athletes. Take yourself, a woman gold medalist Olympian in the 200 butterfly, for an example. Your achievement suffers from lack of fame compared to other men athletes. These men are receiving multiple sponsorships and commercials when all you have is your gold medal. 

In order to understand this situation more, continue reading here

A Few Questions...

Before reading my blog, I want you to ask yourself a few questions:

Have you ever judged someone baced on their gender?

Have you ever mocked someone due to their sex?

Do you really believe that men are superior to women?

Is it true that all women should stay home and care for the children, while their husbands get to have a job outside of the home?

Do you really think that women are more intelligent than men? 

Are men really more athletic then women?

Is it actually "gay" for men to be involved in the theater? 

Are women that act as tomboys actually homosexual? 

If you feel as if most of these statements are true, you may have a tendency to believe in sexist stereotypes. 

I chose the topic of sexism because I do not agree and try not to participate with any of these questions stated above. In the society we live today, the media has really impacted the way we view others. Stereotypes, such as the ones listed above, have been expressed through certain television shows, movies, etc. I want the concept of sexism to be brought to attention and have people realize that it occurs daily. As a society, we need to grow and understand how hurtful and wrong these stereotypes really are.